September 28th, 2010 at 7:09PM
What an awesome graphic! Anyone else a little weirded out by the average age of TMZ consumers? I’d be surprised if their online and tv audiences mirror the age distribution of their print audience.markcoatney: soupsoup: Audience demographics and reach (Comscore, Nielson 2010 via Gawker) I think this is interesting, but I’d like to see this plotted to actual disposable income. I suspect greater percentage of Gawker readers live in high cost-of-living areas, and might actually have less income to spend on products. 
What an awesome graphic! Anyone else a little weirded out by the average age of TMZ consumers? I’d be surprised if their online and tv audiences mirror the age distribution of their print audience.

markcoatney:

soupsoup:

Audience demographics and reach (Comscore, Nielson 2010 via Gawker)

I think this is interesting, but I’d like to see this plotted to actual disposable income. I suspect greater percentage of Gawker readers live in high cost-of-living areas, and might actually have less income to spend on products. 

  1. peacegirl reblogged this from soupsoup and added:
    as much as I do hate Nielson, this is cool.
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    of various media outlets
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    Love this sort of thing - though it does highlight my fogey-ish reading practices. But wait, how did Conde Nasty get...
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    If I had any time I’d do this for the Twin Cities DMA.
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  21. truetoe reblogged this from markcoatney and added:
    What an awesome graphic! Anyone else a little weirded out by the average age of TMZ consumers? I’d be surprised if their...
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    Hey, I fixed this for you.
  26. markcoatney reblogged this from soupsoup and added:
    I think this is interesting, but I’d like to see this plotted to actual disposable income. I suspect greater percentage...
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84 notes Source: soupsoup
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